In partnership with CEIBA Business School, BIBS is proud to have completed the first edition of the BBA program in China. A cohort of more than a dozen happy students graduated and became proud alumni of BIBS. In the spirit of BIBS MBA 5.0, this BBA promotes business and management practices that go beyond efficiency and productivity, and bring companies at a higher level with a new the role and the contribution to society.
Inspired by the Principles for Responsible Management Education (PRME), three main values are at the core of this program are sustainability, human orientation, and resilience. We look forward to the future development of this BBA in China which opens our program portfolio to undergraduate students in addition to our postgraduate audience.
A cohort of successful Chinese executives expressed their motivation to develop their skills and competences to thrive internationally. The program is oriented towers sustainable develop and business in line with SDGs solutions promoted by Sustainable Development Solutions Network and UN Sustainable Development Solutions Network – Youth. The course content are inspired by guidelines from AACSB and EFMD Global and seeks to establish a fruitful bridge between Czech Republic and China.